Blog
Don’t Get Blindsided: How Google’s Mandatory Transition to GA4 Will Affect Your Business — And How to Prepare
In July of 2023, Google’s Universal Analytics will stop collecting new data, meaning Analytics users will need to switch to...
Pieces Don’t Make a Machine: Why Your Google Ads Aren’t Working
There are more than seven million advertisers using Google Ads. And while you may think you have other advertising options, keep...
How To Compare Your Marketing Numbers: Knowing Conversion Rates, Industry Benchmarks, and ROI
Having the right mix of marketing inputs matters in getting great ROI on your investment. But knowing what to do with that...
Healthcare Marketing ROI: 5 Tips for Success
Frustrated trying to figure out your practice's healthcare marketing ROI? Find out what a good return looks like and how you can...
How to Build a Content Strategy for Your Healthcare Practice
Learn how to develop a content marketing approach for your healthcare practice, starting with a strategy to generate leads,...
Do You Know if Your Local Online Marketing Efforts Are Working?
There’s no magic formula for what local online marketing efforts work for everyone. But we can show you how to figure out which...