Socius Marketing
Search Engine Optimization Tampa
Search Engine Marketing Overview...
.02 Why Internet Marketing?
.03 Corporate Branding
.04 Internet Lead Generation
.05 Internet Vs. Traditional
.06 SEO:Expense or Investment?
.07 SEO Ethics
.08 View Sample Listing!

Services Overview...
.01 In House Custom Writing
.02 Graphical Optimization
.03 Link Management
.04 Graphic Design Services
.05 Web Hosting
.06 Why Socius Marketing?
.07 SEO Experts
.08 Free Site Review

SEO 411 with Chris Behan
.01 SEO Phone Spam
.02 Free SEO Seminars can get expensive.
.03 SEO and Web Design
.04 Basic S.E.O. Terminology
.05 Who Owns Your Website?
.06 If You Build It, Will They Come?

Corporate Links
.01 contact us
.02 about us
.03 our partners
.04 corporate leadership
.05 Employment Opportunities
.05 Client Testimonials

 

Why Internet Marketing?

Short Answer:  SALES!Why Market Your Company Online?

However, a successful business will not talk about sales without also discussing profitability.  As a business, and in order to stay in business, you must be profitable.  Past cost structures and derived profitability cannot always be assumed going forward.  The cost to do business continues to escalate each year.  A business must find ways not only to increase sales but to do so in a manner that can improve profit margins.

Sales through traditional marketing campaigns have inherent challenges.  Investing in online marketing can provide cost-effective access to a potentially large customer base looking specifically for your products and services. Some advantages of online marketing are:

First, one very significant reason is the fact that 700 million searches are conducted online each day and this number continues to grow as consumers gain confidence in online purchases, and more and more companies invest in marketing their products and services online. That is a huge market no matter how you slice it. Are you getting your slice?

Second, is online lead generation. Marketing online puts your company in front of a potential customer at the exact moment they are looking for your products or services. Not last month, not next month, at that exact moment. No other form of marketing offers a more cost effective means of reaching such a large and targeted market on a consistent and timely basis. Remember: they are looking for you.  Can Internet users easily find your products and services when searching the web (i.e., Google, Yahoo, MSN)?

Third, your website constantly can be working for you as part of your sales team to achieve sales goals and increase brand awareness. Your website is available to potential customers regardless of time zones, weekends, holidays or bad weather.  Think of it: an on-demand sales resource available 24/7.

Another consideration is product or service expansion. You have decided to roll out a new product or service. Traditionally this could be an expensive proposition when it comes to creating brand awareness and establishing some product traction.

In the web world, however, by adding information about the new product or service to your website, it is now available to millions. Just think, you want to expand geographically, branch out from wholesale to retail, add complementary products or services, or you just have a new concept and want to test the market for interest. Your website is an invaluably flexible and powerful marketing tool.

 

 

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Client Testimonials

“Socius Marketing has literally changed our sales and marketing strategy. Where once our sales people would hit the streets looking for any potential customers, they now spend all their time much more productively, talking with potential customers who are actually looking for us.

18 months ago, our online sales were non-existent but now account for 90% of our total sales. Fantastic!”

Brad Harper
President
Ace Industrial Equipment
Aceshelf.com


"I just wanted to tell you how pleased we are with your company. Not only is our web site site delivering leads like never before, Kara has been a dream to work with. Whenever we have a question about the site, it gets answered quickly and accurately.

I can't wait to see what lies ahead as the site just keeps delivering more and more leads. This is the best advertising money we have ever spent!"

Thanks,
Bill Adams
President
ROF Furniture


“The nutritional supplement market is fiercely competitive. Socius Marketing was able to distinguish our company and products through favorable organic search engine placement driving over 70,000 visitors to our site per month.

Thank you for helping us achieve significant sales increases and turning our website into a major contributor to the growth of our company.”

Gerry David
COO
VAXA International


"I just wanted to take the time to thank you and your team with the recent overhaul of our website and the search engine optimization. Within the first 30 days we noticed that our site was starting to be ranked and appeared on the first and second pages of various searches.

The results were faster than our expectations and we look forward to the continued success over time."

With Warm Regards,

Kevin J. Piccarreto, Esquire
Tinny, Meyer & Piccarreto, P.A.