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Term: ShadowBot in Search Engine Optimization
AKA:
Definition: Along with GoogleBot, Google also has a robot named ShadowBot that constantly crawls the web, caching pages. Unlike GoogleBot, ShadowBot has a dynamic IP address, meaning it is impossible to tell when it is visiting a certain page. ShadowBot is used to uncover cloaking techniques.
Miscellaneous Information: GoogleBot and ShadowBot both cache a website, and then they compare their results. If they have results that are drastically different, as is the case with cloaked websites, then the website in question is severely penalized and often banned for using prohibited techniques.
