Socius Marketing
Search Engine Optimization Tampa
Search Engine Marketing Overview...
.02 Why Internet Marketing?
.03 Corporate Branding
.04 Internet Lead Generation
.05 Internet Vs. Traditional
.06 SEO:Expense or Investment?
.07 SEO Ethics
.08 View Sample Listing!

Services Overview...
.01 In House Custom Writing
.02 Graphical Optimization
.03 Link Management
.04 Graphic Design Services
.05 Web Hosting
.06 Why Socius Marketing?
.07 SEO Experts
.08 Free Site Review

SEO 411 with Chris Behan
.01 SEO Phone Spam
.02 Free SEO Seminars can get expensive.
.03 SEO and Web Design
.04 Basic S.E.O. Terminology
.05 Who Owns Your Website?
.06 If You Build It, Will They Come?

Corporate Links
.01 contact us
.02 about us
.03 our partners
.04 corporate leadership
.05 Employment Opportunities
.05 Client Testimonials

 

SEO (Search Engine Optimization) Ethics ...

Unfortunately, the search engine optimization world has become congested with companies that over-promise and under-deliver (or never deliver at all). Companies making statements like “Guaranteed number one listings” and “Guaranteed rankings in 1-7 days” give the entire industry a bad name. While there are honest SEO companies out there, they can sometimes be hard to distinguish among a sea of less reputable companies.

The following should be red flag items for you when interviewing SEO companies. If they use or employ any of these techniques, tactics or terminology, then you should continue your search.

1.

Optimization via software – Many to most SEO companies utilize software programs which attempt to trick search engines or manipulate them into giving your site better placement than is really deserved. If they use words like shadow pages, cloaking, doorway pages, link farms, proprietary software, etc., then they are not a reputable company. YOU WANT YOUR SITE OPTIMIZED, not their software! If you ever decide to leave them, then your placements leave with them. Even worse, these techniques can get your site banned from the search engines altogether.

Socius Marketing is different. We don’t employ software when optimizing your site, we optimize your site. We take the time to do it right the first time so your site will achieve high placement, which you will maintain for many years.

2.

Guaranteed #1 – This quite simply is impossible. Typically, when someone asks us about this, it is one of three things. First, they are just planning to take the money you give them and buy some keywords to obtain the listings. You could have done this on your own, and a whole lot cheaper. Second, they will point out obscure keywords or phrases that nobody searches for and won’t help you a bit. And lastly, we hope you got their guarantee in writing because you will probably need it. (Hope this hasn’t happened to you already.)

Socius Marketing is different. We work hard to get your site first-page listings on major search engines, with keywords that people search. Socius Marketing customers enjoy thousands of first page and number one listings, but we would never make such a general promise.

3.

Tricks & Secrets – They are not magicians and most people don’t like secrets. When did these words become part of an acceptable sales presentation? This is your website, your business, and you should not rely on tricks and secrets.

Socius Marketing is different. Socius Marketing will provide you with a detailed plan on how your site will be optimized. We employ proven strategies, not tricks, to achieve placement.

4.

Content, Content, Content – If you meet with an SEO company that does not emphasize a lot of good, optimized content then look somewhere else.

Socius Marketing is different. Our writers don’t just fill your page with content, but take the time to make sure the message of the content is clear, and the text is optimized for specific keywords and phrases.

5.

Low Hanging Fruit – Many optimization companies simply optimize your site for keywords that are rarely searched, or worse yet, not searched at all. This practice is referred to as low hanging fruit, and while not all bad, you want your site also to be optimized for the highly searched terms as well.

Socius Marketing is different. Socius optimizes websites to rank on highly searched terms as well as terms that aren’t searched as frequently.

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Client Testimonials

“Socius Marketing has literally changed our sales and marketing strategy. Where once our sales people would hit the streets looking for any potential customers, they now spend all their time much more productively, talking with potential customers who are actually looking for us.

18 months ago, our online sales were non-existent but now account for 90% of our total sales. Fantastic!”

Brad Harper
President
Ace Industrial Equipment
Aceshelf.com


"I just wanted to tell you how pleased we are with your company. Not only is our web site site delivering leads like never before, Kara has been a dream to work with. Whenever we have a question about the site, it gets answered quickly and accurately.

I can't wait to see what lies ahead as the site just keeps delivering more and more leads. This is the best advertising money we have ever spent!"

Thanks,
Bill Adams
President
ROF Furniture


“The nutritional supplement market is fiercely competitive. Socius Marketing was able to distinguish our company and products through favorable organic search engine placement driving over 70,000 visitors to our site per month.

Thank you for helping us achieve significant sales increases and turning our website into a major contributor to the growth of our company.”

Gerry David
COO
VAXA International


"I just wanted to take the time to thank you and your team with the recent overhaul of our website and the search engine optimization. Within the first 30 days we noticed that our site was starting to be ranked and appeared on the first and second pages of various searches.

The results were faster than our expectations and we look forward to the continued success over time."

With Warm Regards,

Kevin J. Piccarreto, Esquire
Tinny, Meyer & Piccarreto, P.A.