Term: Low Hanging Fruit for SEO
AKA: Obscure Term(s)
Definition: Low hanging fruit refers to terms that are not searched as highly as other terms. In some cases, these terms can be easier to obtain than highly searched terms since they are less competitive. Also, low hanging fruit converts to an action more often since the terms are generally more specific. An example of a term that is low hanging fruit is the phrase, "used office furniture Tampa." This term is specific to “used” and “Tampa.” If this is what a customer offers and where they offer it, it is more likely to create an action by the visitor.
Miscellaneous Information: Socius optimizes for highly searched terms first and then moves on to low hanging fruit. All the content we write is very descriptive, using adjectives that an Internet searcher would use to describe the product or service. This allows for maximum results from all the content we write.

Back to SEO Definitions.