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Socius
On-Air...
Socius
President to be regular guest on 1250 WHNZ as SEO Expert.
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| Search
Engine Marketing Overview... |
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Term:
Keyword Density for Search Engine Optimization
AKA: Keyword Stuffing (Socius Marketing does not use Keyword Stuffing, and we do not refer to our optimization technique this way.)
Definition: Keyword density refers
to the number of times a specific keyword/phrase is
used on a page. For example, if we wrote a 1000-word
page on depression, and we wanted to hit a 4% keyword
density, then 40 of the 1000 words on the page would
be “depression.”
"Keyword stuffing" refers to writing at an extremely high keyword density. When a site utilizes keyword stuffing, it reduces the quality of the content on the page and looks like spam to a search engine, often causing that site to be penalized or even banned, thereby defeating the purpose of the attempted optimization.
Miscellaneous Information: We never
speak of what actual keyword densities are. They are
calculated by research conducted on the desired term
and the industry in which we are trying to compete.
Back to SEO Definitions.
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“Socius Marketing has literally changed
our sales and marketing strategy. Where once our sales people would
hit the streets looking for any potential customers, they now spend
all their time much more productively, talking with potential customers
who are actually looking for us.
18
months ago, our online sales were non-existent but now account
for 90% of our total sales. Fantastic!”
Brad
Harper
President
Ace Industrial Equipment
Aceshelf.com
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"I just wanted to tell you how pleased
we are with your company. Not only is our web site site delivering
leads like never before, Kara has been a dream to work with. Whenever
we have a question about the site, it gets answered quickly and
accurately.
I can't wait to see what lies
ahead as the site just keeps delivering more and more leads. This
is the best advertising money we have ever spent!"
Thanks,
Bill Adams
President
ROF Furniture
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“The nutritional supplement
market is fiercely competitive. Socius Marketing was able to distinguish
our company and products through favorable organic search engine
placement driving over 70,000 visitors to our site per month.
Thank
you for helping us achieve significant sales increases and turning
our website into a major contributor to the growth of our company.”
Gerry
David
COO
VAXA International |
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"I just wanted to take the time to thank you and your team
with the recent overhaul of our website and the search engine
optimization. Within the first 30 days we noticed that our site
was starting to be ranked and appeared on the first and second
pages of various searches.
The results were faster than our
expectations and we look forward to the continued success over
time."
With Warm Regards, Kevin J. Piccarreto, Esquire
Tinny, Meyer & Piccarreto, P.A.
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