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Term: Doorway Page in SEO
AKA: jump pages, portal pages, zebra pages, gateway pages, entry pages, and bridge pages
Definition: A doorway page is one that is used specifically to manipulate the external link structure of a website. Usually, there are a large number of single page websites created, all of which link to one website. These links artificially boost the importance of the main website. However, because of manipulation by SEO companies, doorway pages do not have much of an effect on the rank of a website.
