Paid Media (PPC) Managed Fairly and Transparently by Socius Marketing
The complexities of digital advertising can be overwhelming for many business owners, leading them to turn to outside firms for help. But what are these services actually providing? Many companies simply won’t say, and independent research has estimated that some top firms pocket as much as 50 percent of what they charge. Here at Socius Marketing, we think that type of structure is simply ridiculous and that clients deserve to know exactly where their money goes, which is why we take a client-side approach to managing paid online advertising.
Socius’ paid media department can develop relevant campaigns that efficiently spend your budget to drive traffic to on your site. Our AdWords-certified team will draw on their extensive experience serving clients in a range of industries to target appropriate keywords for your business, building engaging ads based on extensive testing and research. We also apply conversion techniques like targeted landing pages and microsites to help boost the results your ads generate in support of your business’s goals.
In addition to managing Google AdWords campaigns, our team can also handle:
- Yahoo search ads
- Bing search ads
- Facebook and other social media ads
- Banner advertising
- Direct digital advertising buys
- Sweepstakes campaigns
No matter which type of campaigns Socius manages on your behalf, you’ll always know exactly where your money is going. Rather than bill a flat fee, we set up your accounts on these various platforms to charge you directly (using your preferred payment method), then invoice our services separately. This ensures you have complete transparency into every campaign, and know exactly how much we charge. Using powerful analytics techniques, we can accurately track incoming leads from all of these sources. You’ll be able to clearly see the cost per lead through each and every campaign, making it easy see the ROI our digital advertising service are providing your business.
To learn more about Socius Marketing’s digital advertising management, contact us today.